![Sony, San Diego](https://www.luerzersarchive.com/wp-content/uploads/2000/03/26277_5_0db391c5fd85ab3e352ccae37e1323d8.jpg)
Sony, San Diego
Dentsu, Tokyo
[3.00.004]
More Info
A Happy New Ear. Campaign for Sony´s new headphones, “guaranteed not to mess up your hair,” launched during the New Year´s holidays in Japan. (Print winner at the Asia Pacific Advertising Awards.)
- Client Sony, San Diego
- Ad Agency Dentsu, Tokyo
- Art Director Yukata Murakoshi
- Copywriter Kohtaro Shimada
- Photographer Kazuyasu Hagane
More: Dentsu Tokyo
More: Sony San Diego
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