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Reebok Sports Club, Sao Paulo
TBWA\Chiat\Day, New York
[4.90.121]
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Reebok “Chainsaw” [01:00]# Aired as a Holloween special and aimed at the type of teen audience who can never get enough of gory horror films, this ad for Reebok features a terrifying mass murderer with a chainsaw in hot pursuit of some kids in Reeboks. Thanks to the latter, they manage to escape.
- Client Reebok Sports Club, Sao Paulo
- Ad Agency TBWA\Chiat\Day, New York
- Copywriter Mike Shine
- Production Company Big City Films, Detroit
- Director Steve Steigman
More: TBWAChiatDay, New York
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