
Audi
Saatchi & Saatchi, Frankfurt am Main
[2.02.094]
More Info
Audi : “The Chase” [00:40]# One sees what appears to be a duel between an Audi and an 18-wheeler. The sports car tries to outrun and outmaneuver the truck, but the huge Freightliner stays glued to the car’s back bumper uphill, downhill, even onto a dusty side-road. Then it all becomes clear: the Audi is towing the truck, not trying to get away from it. A test of the German Automobile Club – ADAC – proved that this is no mere fiction but actually works!
- Client Audi
- Ad Agency Saatchi & Saatchi, Frankfurt am Main
- Art Director Harald Linsenmeier, Volker Schrader
- Copywriter Harald Linsenmeier, Volker Schrader
- Production Company Great Guns, London
- Director Who?
More: Saatchi & Saatchi Frankfurt am Main
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