McDonald’s “Couch” [00:20]# Three large men sitting rather uncomfortably close on a smallish leather sofa. To the horror of the man on the right, who quickly leaves, the man in the middle starts burrowing furtively below the cushions under his neighbours. He eventually brings out a coin from underneath the guy sitting on the left. A voice-over says: “Find just 99p and get a hot juicy McDondald’s double cheeseburger.”