VW Volkswagen Polo
DDB, London
[2.97.038]
More Info
VW Polo “Chair”, “Dentist” + “Hiccup” [00:30]#
Three spots providing effective proof that VW Polos come at “surprisingly ordinary prices”: A woman shopping in a pedestrian mall nearly faints when her eyes catch the ad for the VW Polo. A dentist uses surprise effect on his patient, who finally opens his mouth wide enough for the dentist to continue his work. The third shows a woman with hiccups leafing through a newspaper in her kitchen. Her hiccups disappear in a flash when she catches sight of a VW ad.
- Client VW Volkswagen Polo
- Ad Agency DDB, London
- Art Director Andrew Fraser
- Copywriter Andrew Fraser
- Production Company Outsider, London
- Director Paul Gay