Becel “Denken Sie nach…” [00:30]# Romantic sepia-tinted images of a family playing in a windswept meadow. Freeze-frame on three of the images and super: “Think about your health for a few minutes.” Then, “Think about your nutrition for a few minutes.” Finally, “Think about your cholesterol for a few minutes.” Cut to packshot and super: “Becel’s health program. Your health is worth it.”