Campaign
Advico Young & Rubicam (Y&R), Zurich
[1.90.058]
More Info
Basler Versicherungen “Teufel” [00:30]# The devil himself appears in this commercial for Basier insurance. Of course he acts as a spokesperson against insurance and demonstrates how little need there really is for them. In the end his theories, however convincingly presented, are believed when he is struck by lightning and nothing but his bow-tie remains.
- Client Basler Versicherungen
- Ad Agency Advico Young & Rubicam (Y&R), Zurich
- Art Director Roland Scotoni
- Copywriter Gabi Girsberger
- Production Company Wirz, Zurich
- Director Ernst Wirz