Campaign
TBWA, Paris
[3.89.094]
More Info
Scandale “La Jeune Fille” & ” La Damme” [00:30]# A young woman describes her underwear in detail. “But since we’re alone, why don’t I show it to you?”, she adds, causing an immediate black-out and an outraged male to shout: “This is a scandal”. “Yeah, yeah, it’s a Scandal”, she says, thus stating the brand name of her lingerie.
In the second commercial an elegant lady describes what she is wearing under her tailor-made suit. “However”, she adds, “I haven’t got the slightest intention of showing it to you”. “This is a scandal”, a male voice-off stammers. “How did you guess?”, she replies coolly.
- Client Scandale
- Ad Agency TBWA, Paris
- Art Director Dominique Bonan
- Copywriter Thomas Stern
- Production Company Pac, Paris
- Director Olivero Toscani