Samsung Mobile “Millimeters Matter” (01:10) #
To the strains of Johann Strauss, this
commercial shows us why millimeters
really do matter. Mini-catapults loaded
with tiny pieces of cake and other desserts are being aimed at bees, flies, and
spiders. Tweezers are used to place the
miniscule little delicacies on the adroitly
prepared projectiles. Just why such close
attention is given to the question of precision does not become apparent until
three flat Samsung cellphones appear.
Claim: “Millimeters matter.”