Campaign by Ogilvy, Paris for perfume Etat Libre D’Orange called “I am trash,” a new fragrance made from the exorbitant amount of waste that is left over from the industry’s process of manufacturing perfume.
- Client Etat Libre D’Orange
- Ad Agency Ogilvy, Paris
- Creative Director Juana O'Gorman , Béatrice Lassailly
- Art Director France De-Saint-Steban , Victoria Job , Mathilde Champeaux , Juliette Duc
- Copywriter Jeremy Claud , Martha Murphy
- Photographer Aurélie Hyson