Archive

Shop

SPILLS

David Miami

[02.24.082]

More Info

We aimed to capture what Coca-Cola truly represents: not just a drink, but the moments of connection it brings. In our ‘Spills’ campaign, we celebrate those moments when the joy of being with loved ones is so overwhelming that even a spilled Coca-Cola becomes a cherished memory. Every drop is worth the moment.”

“Spills showcases the magical moments of embrace when time can feel like it’s stops for a second, the drink is unknowingly tossed to one side, and nothing else matters beyond the embrace. The campaign is the embodiment of our ‘Real Magic’ ethos at Coca-Cola, celebrating the unexpected but heart-warming moments of human connection.

Related Work

More: Coca-Cola

Lurzer’s Archive

Log In

©2024 Lürzer's Archive. All Rights Reserved.

Newsletter

By signing up to the newsletter, you agree to our Terms & Conditions.

1/0

Images

Prev Next

SPILLS

Your cart is empty

Your Bag

Bag Total

Subtotal Cart empty

Shipping Calculated at Checkout

Checkout
test content

Put the world's most renowned curated archive at your fingertips

Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.