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A mother’s hug

Ogilvy Greece, Athens

[02.24.211]

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Μother’s hug is the first hug and human contact all of us receive. It is a touch of life and unconditional love, which accompanies us in all moments, aspects, and phases of our lives. It is an embrace that contains for each and every one of us, the love of the whole world.
Using as a creative and visual vehicle the image of the hug, for this year’s International Mother’s Day, we created a series of heart-warming and emotional illustrations, in which various motherly hugs, form and represent a universal symbol of love: the heart.

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