The Revolution Has Begun
BETC, Paris
[02.24.078]
More Info
CITROËN
The Revolution Has Begun
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In this whimsical, epic campaign a daring group of rebels storm an ultraluxurious garden party to commandeer a fleet of ë-C3s from a gaggle of wig-wearing, pie-eating elites. Against the backdrop of David Bowie’s Suffragette City, the rebels go through a series of absurd security measures, while the elites desperately try to keep the electric cars out of the hands of the masses.
- Client Citroën
- Ad Agency BETC, Paris
- Creative Director Nick Bakshi
- Art Director Abi Stephenson
- Copywriter Matt Jones
- Production Company Stink Films , La Pac, Paris
- Director Fredrik Bond