Burger King’s tagline, “Have it your
way,” is presented in the style of a 30s
musical extravaganza that looks as if it
was directed by Busby Berkeley from
the sweet hereafter. Showgirls dressed
in outrageous outfits representing all
the ingredients – bun, onions, tomato,
cucumber, etc. – that make up a good
burger prance up and down a huge
stairway. When his majesty, Burger King
himself, shows up – and quite an ugly
gnome he turns out to be – all the girls
throw themselves into a heap to create
one gigantic Whopper.