Tefal Ingenio
Publicis Conseil, Paris
[1.07.035]
More Info
Tefal Ingenio “The Painting” (00:30) #
The protagonist in this spot for Tefal has
an obvious space problem. To the accompaniment of piano music from the
flat next door, he is trying to squeeze the
pan he has just washed into one of his
kitchen cabinets. Yet it will not fit into
any of the compartments. After hesitating
briefly, he finally forces the thing into one
of the units, slamming the door after doing so – and causing the neighbour to
have a hole punched in her picture or,
better, dog, which now gets a new tail.
All of this could, however, have been
avoided with the detachable handles on
Tefal skillets, the voiceover explains.
- Client Tefal Ingenio
- Ad Agency Publicis Conseil, Paris
- Art Director Andrea Leupold
- Copywriter Bruno Delhomme
- Production Company CAN / Premiere Heure, Saint-Cloud
- Director Emmanuel Bellegarde