Cyloop
La Comunidad, Miami
[6.07.040]
More Info
Cyloop “Horse” + “Pool” (01:00) each #
“Musicians don’t live long – enjoy them
while you can.” Thus the motto of this
campaign for Cyloop, a music-sharing
platform, featuring fatal accidents on music
video sets. In the first, a crooner in a
white shirt is riding on a grey lustily
singing his ditty before falling, getting
caught on the stirrup and being dragged
off. The second takes us to a rap video
set. Hot babes in tight bikinis are
lounging around the pool. The band’s
frontman lies down on an airbed with a
lot of fancy chains around his neck,
causing him to sink – and drown. Yet the
sexy chicks and the rest of the crew fail
to notice that the star has gone under.
- Client Cyloop
- Ad Agency La Comunidad, Miami
- Art Director Alvaro Ramos
- Copywriter Gustavo Lauria
- Production Company Rebolucion, Buenos Aires, Cabrera Films, Miami
- Director Luciano Podcaminsky, Nelson Cabrera