Pepsi Max: “Braveheart” [00:30]# A man is standing on the roof of a house with a gigantic inflated balloon strapped to his back. He gets apprehensive and asks for a Pepsi Max. Suddenly, a Scottish warrior on horseback appears next to him and heroically whispers to him that he could be missing the chance of a lifetime if he fails to jump. The man jumps – only to end up making a crash landing. Pay-off: “Maximum Kick. No Sugar.”