Archive

Shop

Audi Quattro

Bartle Bogle Hegarty (BBH), London

[6.08.102]

More Info

Audi Quattro: “Grip” [00:40]# We humans instinctively adapt the firmness of our grip to the object we are seeking to grasp. If, for example, we reach out to touch a frog, our grip is gentler than it would be in the case of a carrot. The new Audi Quattro traction system is no less intelligent, adapting itself to meet varying conditions.

More: Bartle Bogle Hegarty (BBH) London

More: Audi Quattro

Lurzer’s Archive

Log In

©2025 Lürzer's Archive. All Rights Reserved.

Newsletter

By signing up to the newsletter, you agree to our Terms & Conditions.

1/ 0

Images

Prev Next

Audi Quattro

Your cart is empty

Your Bag

Bag Total

Subtotal Cart empty

Shipping Calculated at Checkout

Checkout
Audi Quattro: "Grip" [00:40]# We humans instinctively adapt the firmness of our grip to the object we are seeking to grasp. If, for example, we reach out to touch a frog, our grip is gentler than it would be in the case of a carrot. The new Audi Quattro traction system is no less intelligent, adapting itself to meet varying conditions.

Put the world's most renowned curated archive at your fingertips

Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.