Bridgestone Tyres
The Richard's Group, Dallas
[2.09.006]
More Info
Bridgestone: “Hot Item” [00:30]# In this Super Bowl commercial, two astronauts are cruising across the face of the moon in a buggy and having lots of fun in the process. They advance rapidly across the sand and rock to the strains of loud music (House of Pain “Jump around,” 1992). They collect moonrock samples, dancing around as they do so, yet their laughs fade when they return to the vehicle – someone has stolen the tires. VO: “Drivers want to get the most out of their cars. It’s Bridgestone or nothing.”
- Client Bridgestone Tyres
- Ad Agency The Richard's Group, Dallas
- Art Director Jimmy Bonner
- Copywriter Rob Baker
- Production Company Rattling Stick, London
- Director Daniel Kleinman