LeMonde Diplomatique
Fischer + Fala, Sao Paulo
[3.09.134]
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Le Monde diplomatique: “Indifference” [00:45]# This spot for newspaper Le Monde diplomatique cautions people to follow events in the world in which they live closely – even if they do not initially seem to affect them. The protagonist speaks of the demise of communists, workers and priests, something he never took any interest in since he did not feel it involved him. Yet then came his own demise, for which he was unprepared since he failed to keep up with the news. VO: “We’re all part of the same planet. Le Monde diplomatique.”
- Client LeMonde Diplomatique
- Ad Agency Fischer + Fala, Sao Paulo
- Art Director Marcelo Fedrizzi
- Copywriter Rafael Merel, Flavio Ferri
- Production Company Cinegrafika, Brazil
- Director Marcelo Presotto