Knorr (Unilever)
DDB, Toronto
[3.10.157]
More Info
Knorr Sidekicks: “Mask” [01:00]# The new Sidekicks ready meals from Knorr require no added salt since they contain less sodium but do not compromise in terms of taste. As a result, salt cellar “Salty” is now sadly out of work. Disguising itself as a pepper shaker didn’t work, so it switches jobs to become a gangster. Yet the very first heist it attempts proves to be a disastrous flop.
- Client Knorr (Unilever)
- Ad Agency DDB, Toronto
- Art Director Paul Wallace
- Copywriter David Ross
- Production Company Sons & Daughters
- Director David Hicks