ESPN
Wieden + Kennedy, New York
[3.10.171]
More Info
ESPN SportsCenter: “The Machine” [00:30]# US baseball star Albert “The Machine” Pujols (St. Louis Cardinals) is at the copier. Suddenly, the two sports journalist Steve Levy and John Anderson come in and welcome the player with the words “The Machine.” Taken aback, he attempts to dispute the fact that he really is a machine. Yet the picture as seen from the perspective of Pujols – reminiscent of the movie Terminator – leads one to believe otherwise. An amusing spot for the SportsCenter, which airs daily on US sports channel ESPN.
- Client ESPN
- Ad Agency Wieden + Kennedy, New York
- Art Director Stuart Jennings
- Copywriter Eric Steele
- Production Company O Positive
- Director David Shane
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