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Bartle Bogle Hegarty (BBH), London

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The Guardian: “Own the Weekend” [03:00]# With its weekend issues, which are full of great activity tips, exciting article and interviews covering all conceivable fields, The
Guardian virtually makes and shapes the weekend for the Brits.
That, at least, is the way things are presented in this satirical spot.

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The Guardian: "Own the Weekend" [03:00]# With its weekend issues, which are full of great activity tips, exciting article and interviews covering all conceivable fields, The Guardian virtually makes and shapes the weekend for the Brits. That, at least, is the way things are presented in this satirical spot.

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