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Wieden + Kennedy, Tokyo

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Nike “#Minohodoshirazu (Don’t Know Your Place)”
While Japanese schoolchildren monotonously recite their daily routine, we see top Japanese sportspeople who – not least on account of the same such routines and a disciplined approach to work – achieved the successes they did.

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Nike “#Minohodoshirazu (Don’t Know Your Place)” While Japanese schoolchildren monotonously recite their daily routine, we see top Japanese sportspeople who – not least on account of the same such routines and a disciplined approach to work – achieved the successes they did.

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