HSBC
JWT (J. Walter Thompson), London
[2.17.130]
More Info
HSBC “Voice ID”
A boy follows a group of youths to their secret
den – to which, however, admittance can be
gained only with a password. But then salvation
arrives in the form of a text: Your Voice is your
password. In similar fashion, HSBC customers
are now able to use their voice as telephone
banking password.
- Client HSBC
- Ad Agency JWT (J. Walter Thompson), London
- Creative Director Chas Bayfield, Dave Jenner
- Production Company The Sweetshop
- Director Louis Sutherland
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