Ikea
ACNE, Stockholm
[3.17.132]
More Info
In response to a new fancy leather bag by fashion label Balenciaga, which – retailing at $2,145 – bears an uncanny resemblance to Ikea’s now iconic blue bag, Swedish agency Acne came up with this tongue-in-cheek print ad explaining to readers the difference between the two apparent lookalikes.
- Client Ikea
- Ad Agency ACNE, Stockholm , IKEA Creative Hub, Mälmo
- Creative Director Johan Holmgren , Morten Kjær
- Art Director Tiago Pinho , Isaac Bonnier
- Copywriter David Aronson , Joel Lindblad
- Photographer Anders Kylberg
- Illustrator Simone Page , Louice Alvarson
- Typographer Oliver Juan
- Digital Artist Daryl Perez