Rivalry
Bartle Bogle Hegarty (BBH), New York
[2.18.002]
More Info
Film promoting the limited-edition PS4 Battlefront videogame set in the Star Wars universe. Be it little boys dressing up as its best-known protagonists, or the grown man suddenly swept away after daydreaming in his office, the game is sure to excite.
Lulo Calio: “In this case I have selected a piece of traditional execution. A film crafted to perfection and directed to a very demanding audience: The Star Wars fans. It successfully connects with a space reserved for the fans of Luke Skywalker and the Stormtroopers. Perfect storytelling for the real kid we have inside.”
- Client PlayStation
- Ad Agency Bartle Bogle Hegarty (BBH), New York
- Creative Director Gerard Caputo , Philip Sicklinger , Alex Booker
- Art Director Aimée Perrin
- Copywriter Stu Rubin
- Production Company Hungry Man, New York
- Director Wayne McClammy
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