5FM
NetWork BBDO, Hyde Park, Johannesburg
[4.03.137]
More Info
5FM “Drawn to Music” (01:05)# The expression “entranced by the music” is a well-known one. But this commercial for the radio station 5FM takes things one step further. A young man is shown wandering the streets. He’s got his transistor radio with him, playing the 5FM music programme. Upon hearing the sounds, every single person he walks past falls into a kind of trance, leaving his or her mortal remains behind and just drifting away.
- Client 5FM
- Ad Agency NetWork BBDO, Hyde Park, Johannesburg
- Art Director Jonathan Santana
- Copywriter James Cloete
- Production Company Egg, Cape Town
- Director Kim Geldenhuys
More: NetWork BBDO Hyde Park Johannesburg
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