Complicated matters made easy – that is
the watchword in this spot from the
Gigaride campaign for adidas. Lined up
in a row according to size, frogs leap up
in front of the screen, croaking out as
loud as they can in the process. Yet,
wait, this one seems to have got out of
line. Once the fattest frog has also
stepped up for its turn, the “fine-tuning”
is complete. Barely has the trainer been
fitted with the special cushioning system
and there is, according to the tagline,
simply no stopping the a3 Gigaride.