adidas
Sid Lee, Paris
[4.12.157]
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Adidas Climacools: “Ready to Run” [02:00]# This project was launched to get French teenagers to go running: everyone trying on a pair of adidas Climacools in the store might just be kidnapped and given a mission that has to be completed within a certain set period of time.
- Client adidas
- Ad Agency Sid Lee, Paris
- Creative Director Sylvain Thirache
- Art Director Stephane Soussan
- Copywriter Celine Mornet-Landa, Clement Mornet-Landa
- Production Company Astrolab
- Director Julien Rocher
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