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ALB

CLM BBDO, Paris

[6.12.002]

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To finance and promote his next album, French musician ALB has made this interactive music video in which he puts every single
item in his apartment up for sale. Pop-up elements provide a direct link to the pages where the items can be purchased.

Martin Cedergren: “The French artist ALB goes banana in selling his everyday life items in order to promote and
finance his upcoming album. The site, an interactive, HTML 5 Chrome-based music video, shows how this is done.
So, hurry up and buy!”

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To finance and promote his next album, French musician ALB has made this interactive music video in which he puts every single item in his apartment up for sale. Pop-up elements provide a direct link to the pages where the items can be purchased.

Martin Cedergren: “The French artist ALB goes banana in selling his everyday life items in order to promote and finance his upcoming album. The site, an interactive, HTML 5 Chrome-based music video, shows how this is done. So, hurry up and buy!”

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