ALFINE Co.,LTD
Ogilvy & Mather, Tokyo
[4.09.037]
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Esthe Wam Hair Removal: “Beauty Bowling” [00:45]# The consequences of carelessly shaved armpits take their toll on a “Beauty Bowling” contestant. Perfectly styled in lingerie, and apparently also perfectly shaved, she starts off on her run-up, holding the ball in her outstretched arm. The jury watch in suspense as the ball smashes into the pins, one of which, however, remains standing. What went wrong? A close-up reveals that stubble left in her armpit was the culprit. With Wam hair removal, this would not have happened.
- Client ALFINE Co.,LTD
- Ad Agency Ogilvy & Mather, Tokyo
- Art Director Masahide Yoshimi
- Copywriter Hono Nakano
- Production Company Pyramid Films, Tokyo
- Director Yoshinari Kamiya