Altoids
Leo Burnett, Chicago
[3.07.029]
More Info
Altoids “Australian Double Back” (00:30) #
A characteristically bizarre commercial for
Altoids pastilles: a woman is sitting on a
park bench in the company of a strange
breed of dog by the name of “Australian
Double Back.” With no head but two rears,
the four-legged friend squats beside her
in the grass. When a jogger comes running along, the curious sight causes him
to stop. Yet he enquires not about the
dog but as to whether he might sample
the new Altoids “Dark Chocolate Dipped
Mints” flavour, a pack of which is lying
next to the woman on the bench. Claim:
“Curious?”
- Client Altoids
- Ad Agency Leo Burnett, Chicago
- Art Director Reed Collins , Noel Haan
- Copywriter Bob Winter
- Production Company Biscuit Filmworks
- Director Tim Godsall