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DDB, Paris

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One day, Louis discovered his voracious passion for literature. He read everything, from Anouilh to Stendhal by way of Duras, Flaubert and Proust. His happines knew no bounds when one day, thanks to the ample cut of his Arrow shirt, he was able to reach Zola.

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One day, Louis discovered his voracious passion for literature. He read everything, from Anouilh to Stendhal by way of Duras, Flaubert and Proust. His happines knew no bounds when one day, thanks to the ample cut of his Arrow shirt, he was able to reach Zola.

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