Assassin’s Creed: Unity
Sid Lee, Paris
[6.15.002]
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Gamers are given the opportunity to create their own Assassin’s Creed protagonists, the best of which will be featured in the new trailer.
Wesley Ter Haar: “Unity is the first Assassin’s Creed game to feature cooperative multiplayer gameplay. Fittingly, the trailer of this latest release spotlights not just one assassin, but thousands of them. And it was the fans themselves who were given the chance to create each and every one of them.”
- Client Ubisoft
- Ad Agency Sid Lee, Paris
- Creative Director Sylvain Thirache, Celine Mornet-Landa, Stephane Soussan
- Art Director Stephane Soussan
- Copywriter Celine Mornet-Landa, Clement Mornet-Landa
- Production Company Blur, RESET, Iconoclast Digital
- Director Joseph Kosinski