AT&T
BBDO, New York
[5.15.088]
More Info
AT &T “Close To Home”# A mother is driving home with her daughter in the back seat of the car. Distracted by her phone, she is involved in an horrific accident that we are then shown in all its grisly detail in slo-mo. A social spot from AT&T drawing attention to the dangers of using phones while driving.
- Client AT&T
- Ad Agency BBDO, New York
- Creative Director Greg Hahn, David Lubars, Matt MacDonald, Erik Fahrenkopf, L.P. Tremblay
- Art Director Grant Mason
- Copywriter Kevin Mulroy
- Production Company Anonymous Content, Culver City
- Director Frédéric Planchon
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