AT&T
BBDO, New York
[4.19.121]
More Info
AT&T “Train”#
What a mashup of genres to promote AT&T’s unlimited “More For Your Thing” subscription plan! The 90-second cinematic spot splices a Spaghetti Western with a playful kid’s cartoon, the story starting off in classic Western style as bandits prepare to blow up an approaching “iron horse” – but wait for the seamless switch in genres that occurs while the storyline keeps on … er … steaming ahead.
- Client AT&T
- Ad Agency BBDO, New York
- Creative Director Greg Hahn, David Lubars, David Cuccinello, David Povill, Dan Kenneally, Kevin Mulroy
- Production Company Furlined, Santa Monica
- Director Dougal Wilson