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Austrian National Tourist Office
Serviceplan Austria, Vienna
[1.24.141]
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AUSTRIAN NATIONAL TOURIST OFFICE
Authentic Intelligence #
In a reaction to the omnipresence of ChatGPT, the Austrian National Tourist Office has countered with a coy take on the AI sensation with a campaign called Chat SkiPT, which centers around a website where people can ask ski- related questions and get answers from actual Austrian ski instructors.
- Client Austrian National Tourist Office
- Ad Agency Serviceplan Austria, Vienna
- Creative Director Axel Spendlingwimmer
- Copywriter Michael Maier
- Production Company SOVISO Filmproduktion
- Director Niklas Schwärzler
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