
Barclays
Bartle Bogle Hegarty (BBH), London
[3.03.119]
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Barclays “Evil” (00:40)# In this spot, the significance of money is discussed at some length with the well-known American actor Samuel L. Jackson. Is it automatically the root of all evil? No, because money itself is neutral in terms of good or bad intentions – unless, that is, it lands in the wrong hands and is put to wrong use. If a chicken was a banknote, would it be evil? Hmmm… Gold Lion at Cannes.
- Client Barclays
- Ad Agency Bartle Bogle Hegarty (BBH), London
- Art Director Marc Hatfield
- Copywriter Marc Hatfield
- Production Company Academy Films, London
- Director Jonathan Glazer
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