Archive

Shop

Barclays’ Skip Ad

The Martin Agency, Richmond

[4.17.179]

More Info

Barclays Bank goes Geico. The bank use a chain reaction style scenario
in ultrashort Geico-like ads that even “skip themselves” to drive home
their real message: the fact that their corporate relationship directors
know the needs of their customers (which includes the latters’ dislike
of longer commercials …).

Hugo Veiga: “A fun and entertaining idea that conveys the message clearly.”

More: The Martin Agency Richmond

More: Barclays

Lurzer’s Archive

Log In

©2024 Lürzer's Archive. All Rights Reserved.

Newsletter

By signing up to the newsletter, you agree to our Terms & Conditions.

1/0

Images

Prev Next

Barclays’ Skip Ad

Your cart is empty

Your Bag

Bag Total

Subtotal Cart empty

Shipping Calculated at Checkout

Checkout

Barclays Bank goes Geico. The bank use a chain reaction style scenario
in ultrashort Geico-like ads that even “skip themselves” to drive home
their real message: the fact that their corporate relationship directors
know the needs of their customers (which includes the latters’ dislike
of longer commercials …).

Hugo Veiga: “A fun and entertaining idea that conveys the message clearly.”

Put the world's most renowned curated archive at your fingertips

Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.