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BBC iPlayer
RKCR/Y&R, London
[2.10.136]
More Info
BBC iPlayer: “Holby” [00:40]# Three Brits are settling down in front of their computer to watch their favorite shows on the new BBC iPlayer. One is sporting a green facial mask and a bathrobe, the other holding the mandatory cup of tea, which she is stirring noisily, and there is a guy who is playing with his toenails. In each individual instance, the TV stars use the iPlayer to appeal to their distracted audience, asking them to desist from their annoying habits. A rather different take on Interactive television …. Super: “Watch your favourite BBC Programs when it suits you. BBC iPlayer. Making the Unmissable unmissable.”
- Client BBC iPlayer
- Ad Agency RKCR/Y&R, London
- Art Director Jerry Hollens
- Copywriter Mike Boles
- Production Company Red Bee Media
- Director Matt Lipsey
More: RKCR/Y&R London
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