Bell´s
FoxP2, Cape Town
[3.12.046]
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Brandhouse Drive Dry: “Who’s driving you home tonight?” [01:00]# The Drive Dry campaign seeks to use scary images of criminals and other shady-looking individuals to persuade people not to drink and drive. Who knows where, and in what kind of company, one might otherwise end up?
- Client Bell´s
- Ad Agency FoxP2, Cape Town
- Creative Director Justin Gomes
- Art Director Ryan Barkhausen
- Copywriter Simon Lotze
- Production Company Giant, Cape Town
- Director Robin Goode