Benetton
Benetton / In-House, Milan
[2.16.165]
More Info
This highly controversial poster for Benetton first appeared in Lürzer’s Archive Vol. 1-1991.
This year marks the 25th anniversary of the first appearance of the great ads assembled here in this spread, all of them published in Lürzer’s Archive in 1991.
- Client Benetton
- Ad Agency Benetton / In-House, Milan
- Art Director Oliviero Toscani
- Copywriter Luciano Benetton
- Photographer Oliviero Toscani
