The series of amusing spots for Berlitz
language schools continues with this
new commercial set in the command
center of the German Coast Guard, where
a new recruit is being given a quick
course of instruction by his boss. On the
very first day he is on duty, and left
alone surrounded by hundreds of levers
and switches, he gets his first SOS call:
“We are sinking!” Apparently, however,
no one has told the new guy that English
is one of the skills he needs to master,
and he thus replies to the captain of the
distressed ship: “What are you thinking
about?” Tagline: “Improve your English.”