
BT Broadband
Abbott Mead Vickers (AMV) BBDO, London
[4.18.118]
More Info
BT Plus “Song”#
To show that their connection is the best, whether people are at home or out and about, BT Plus has launched a new campaign to promote their converged fiber and 4G plan. This film shows a woman listening to New Order’s “Blue Monday”, never having to worry about losing the connection because the lyrics are – in a symbolic nod to the stable connection – being lip-synched by almost everyone she encounters.
- Client BT Broadband
- Ad Agency Abbott Mead Vickers (AMV) BBDO, London
- Creative Director Adrian Rossi, Alex Grieve
- Art Director Alan Wilson
- Copywriter Diccon Driver
- Production Company Pulse Films, London
- Director 32
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