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BT Broadband

Abbott Mead Vickers (AMV) BBDO, London

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BT Plus “Song”#
To show that their connection is the best, whether people are at home or out and about, BT Plus has launched a new campaign to promote their converged fiber and 4G plan. This film shows a woman listening to New Order’s “Blue Monday”, never having to worry about losing the connection because the lyrics are – in a symbolic nod to the stable connection – being lip-synched by almost everyone she encounters.

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BT Plus “Song”# To show that their connection is the best, whether people are at home or out and about, BT Plus has launched a new campaign to promote their converged fiber and 4G plan. This film shows a woman listening to New Order’s “Blue Monday”, never having to worry about losing the connection because the lyrics are – in a symbolic nod to the stable connection – being lip-synched by almost everyone she encounters.

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