CAMDOM – Your digital condom
Innocean Worldwide, Berlin
[03.24.138]
More Info
ONLINE ONLY
CAMDOM by BILLY BOY was launched during Sexual Health Awareness Month through an integrated social media campaign, podcasts, a squad of influencers, and a media strategy in which billboards, stickers and posters will be placed in nightclubs, universities, bars, busy streets and sexual health centres; encouraging the audience to download the digital condom straight away.
CAMDOM by BILLY BOY is now available on Android and will be launching soon on iOS.
- Client Billy Boy
- Ad Agency Innocean Worldwide, Berlin
- Creative Director José Suaid , Sebastian Pattis
- Art Director Manuel Armenteros
- Copywriter Nicolas Holz
- Digital Artist Julia Sachse , Alexander Aleksidze
- CCO Gabriel Mattar
- ECD Ricardo Wolff
- Head of Art Maso Heck
- Creative Director Sebastian Pattis
- Brand Manager Health Care Alexander Struemann
- Assistant Manager Marketing Jannick Paulick
- Account Director Lisa Osokina
- Senior Strategy Planner Odile Breffa
- Social Media Lead Solene Roussel
- Producer Allison Markert
- Strategy Intern Kyra Herzberg
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