Canon Nordic
Uncle Grey, Copenhagen
[1.21.069]
More Info
I am standing on a tidy ledge inside a boiling volcano. My camera sits on a tripod, because I need a long exposure shot … I check the images. They are all shaken …
World renowned photographers were asked to share their stories about the photo that got away for this Canon campaign. The typography reflects what caused the shot to be missed – shaken, blurred or out of frame.
- Client Canon Nordic
- Ad Agency Uncle Grey, Copenhagen
- Creative Director Lars Samuelsen , Lars Dyhr
- Art Director Mads Alexander Nielsen
- Copywriter Clara Therese Prior-Knock