
Centraal Beheer
DDB, Amsterdam
[1.91.062]
More Info
Central Beheer “Gorilla” & “Boat” [01:00]# Central Beheer’s claim, “Just call us” or “Just call Apeldoorn,” the latter being the insurance company’s headquarters, which is always inserted in their spots after some highly comical accident has occurred, has become a figure of speech in the Netherlands. In the first of these two new spots, filmed with “subjective” camera and in the style of a home video, a camcorder falls victim to the gorilla the father of the family set out to film in some zoo. IN the second commercial, set in some seaside resort, we see that again a terrible accident – this time involving a most unappealing show-off and his speedboat – is about to happen. Except that this time, after the words, “Just call us, ” there is an unexpected twist.
- Client Centraal Beheer
- Ad Agency DDB, Amsterdam
- Art Director Mart Boudestein
- Copywriter Martin Boomkens
- Production Company TT Film Production, Amsterdam, Mini Movies, Amsterdam
- Director Brian Morris, Thed Lenssen
More: Centraal Beheer
Lurzer’s Archive
Log In1/ 0
Images
Centraal Beheer
Your cart is empty
Put the world's most renowned curated archive at your fingertips
Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.