Centrepoint
WCRS, London
[1.99.094]
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Centrepoint “Baby” [00:40]#
This commercial presents a shocking sight: a baby lying abandoned on a busy sidewalk. Pedestrians walk by, some of them ignoring the baby, others stare. Super: “Would you find this easier to accept if this child was 16 years older? Centrepoint is a relief organisation for homeless teenagers.
- Client Centrepoint
- Ad Agency WCRS, London
- Art Director Kevin Stark
- Copywriter Nick Kidney
- Production Company Spectre Ltd., London
- Director Elliot Naftalin