Cepia, Rio de Janeiro
Young & Rubicam (Y&R), São Paulo
[5.18.065]
More Info
Ad for Cepia, a Brazilian NGO fighting hate and bigotry on social media.
After filtering hateful and bigoted Twitter messages, a document resembling an official Nazi document from the 1940s was created.
- Client Cepia, Rio de Janeiro
- Ad Agency Young & Rubicam (Y&R), São Paulo
- Creative Director Rafael Pitanguy, Mourao Kleyton, Beto Rogoski
- Art Director Marcos Lee
- Copywriter Bernardo Tavares
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